It’s Widget Madness! They’ve proliferated the social media landscape like a wild batch of mushrooms in a country field. And the marketers are scrambling to get on the widget bandwagon. So far though, there have been few, if any wildly successful widget monetizing strategies, most likely because of the yet-to-be-solved issues […]

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If you’re familiar with Second Life, then you have no doubt experienced the virtual advertising billboards that companies are utilizing to market to Second Life citizens. While the presence of these billboards may lead to increased conversions, the issue with this method of advertising is the relevance to any of the viewers of the ad.
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Posted in Social Media Marketing, Second Life, Contextual Advertising No Comments »